Year / 2009
Type / School Project
Client / General Electric
Solution / The redesign of GE light bulbs is aimed to bring a more friendly shelf presence through the use of colorful illustrations. An advantage of the redesign is the ability to stack the packages together, and to highlight the home welcoming feeling of the GE light bulbs. The redesign also brings the packaging into a more organized and contemporary design and personality for the brand.
Adjectives / Clean, Innovative, Environmental